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	<title>Erik Sundelöf &#187; eriks</title>
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	<link>http://www.sundelof.com</link>
	<description>entrepreneur, thinker and Swede</description>
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		<title>What Is Really The Redesign Of Spot.Us?</title>
		<link>http://www.sundelof.com/2011/02/12/what-is-really-the-redesign-of-spot-us/</link>
		<comments>http://www.sundelof.com/2011/02/12/what-is-really-the-redesign-of-spot-us/#comments</comments>
		<pubDate>Sat, 12 Feb 2011 19:26:17 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[personal]]></category>

		<guid isPermaLink="false">http://www.sundelof.com/?p=200</guid>
		<description><![CDATA[As most of you have noticed Spot.Us now has a very different look. The main objective of the re-design has been to simplify as well as strengthen the concept of Spot.Us. The mantra for this re-design has been consistency, consistency and consistency. We started to think about the redesign back in November. David and I [...]]]></description>
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		<title>Blogging over the ocean &#8211; Part II</title>
		<link>http://www.sundelof.com/2010/08/11/blogging-over-the-ocean-part-ii/</link>
		<comments>http://www.sundelof.com/2010/08/11/blogging-over-the-ocean-part-ii/#comments</comments>
		<pubDate>Wed, 11 Aug 2010 21:09:54 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[personal]]></category>

		<guid isPermaLink="false">http://www.sundelof.com/2010/08/11/blogging-over-the-ocean-part-ii/</guid>
		<description><![CDATA[I am now over the same ocean, but in another direction transiting home to Sweden to meet my family after ten amazing days. Ten days that has taught me so much. Ten days with incredible experiences and companionship. Ten days of peace, happiness, and excitement. It has truly been an incredible and wonderful time. All [...]]]></description>
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		<title>Blogging over the ocean &#8211; Part I</title>
		<link>http://www.sundelof.com/2010/08/01/blogging-over-the-ocean-part-i/</link>
		<comments>http://www.sundelof.com/2010/08/01/blogging-over-the-ocean-part-i/#comments</comments>
		<pubDate>Sun, 01 Aug 2010 21:05:42 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[personal]]></category>

		<guid isPermaLink="false">http://www.sundelof.com/2010/08/01/blogging-over-the-ocean-part-i/</guid>
		<description><![CDATA[(I wrote this blog 10 days ago and didn&#8217;t get a chance to post it. However I still do think it fulfills a value.) I am right now at 38,000 feet over the ocean. Flying over an ocean I have never ever been over. My destination is a place at which I have never been. [...]]]></description>
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		<title>The Ever Changing Media Landscape: It Is What It Should Be&#8230;</title>
		<link>http://www.sundelof.com/2009/12/23/the-ever-changing-media-landscape-it-is-what-it-should-be/</link>
		<comments>http://www.sundelof.com/2009/12/23/the-ever-changing-media-landscape-it-is-what-it-should-be/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 18:44:19 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[cell phone]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social venture]]></category>

		<guid isPermaLink="false">http://inthefieldonline.net/blog/?p=101</guid>
		<description><![CDATA[It seems like noone really can grab (nor should they actually) if the future media is new, old or a hybrid. Is it really media anymore in the future? Personally I think the key here is to understand it is neither. It is &#8216;nothing&#8217;. It is changing. It is what it should be. In a [...]]]></description>
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		<title>Why Twitter Really Is Not A Cellphone Powered News Site</title>
		<link>http://www.sundelof.com/2009/04/17/why-twitter-really-is-not-a-cellphone-powered-news-site/</link>
		<comments>http://www.sundelof.com/2009/04/17/why-twitter-really-is-not-a-cellphone-powered-news-site/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 18:37:06 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[Social communities]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://inthefieldonline.net/blog/?p=84</guid>
		<description><![CDATA[I remember when I first heard about Twitter, which was early spring 2007. There was this enormous buzz about this new cool site where you could update your friends about what you were doing and when â€“ all this via text messaging. At first I did not notice the site at all as text messaging [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A Shed of A Plant</title>
		<link>http://www.sundelof.com/2009/03/22/a-shed-of-a-plant/</link>
		<comments>http://www.sundelof.com/2009/03/22/a-shed-of-a-plant/#comments</comments>
		<pubDate>Sun, 22 Mar 2009 23:00:45 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[cell phone]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[Social communities]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social venture]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://inthefieldonline.net/blog/?p=78</guid>
		<description><![CDATA[I attended SXSW 2009 down in Austin, Texas a few days back. I was thinking back to see a theme between all the panels. Anticipation. Faith. The opportunity. Being lost. I think most people there realized the times are tough and that we are experiencing one of the biggest crossroads of our time. We have [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>67 Years Ago Since Pearl Harbor</title>
		<link>http://www.sundelof.com/2008/12/07/67-years-ago-since-pearl-harbor/</link>
		<comments>http://www.sundelof.com/2008/12/07/67-years-ago-since-pearl-harbor/#comments</comments>
		<pubDate>Sun, 07 Dec 2008 12:07:30 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[personal]]></category>

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		<description><![CDATA[December 7th 1941. A day never to be forgotten. The military strike against Pearl Harbor that probably change the outcome of World War II as it resulted in the US to join forces against the axis of evil. It&#8217;s ironic, sad, funny and tragic how &#8220;small&#8221; or unrelated things and decisions will make a huge [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Personalized Search Results &#8211; Huh?</title>
		<link>http://www.sundelof.com/2008/11/22/personalized-search-results-huh/</link>
		<comments>http://www.sundelof.com/2008/11/22/personalized-search-results-huh/#comments</comments>
		<pubDate>Sat, 22 Nov 2008 03:53:53 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://inthefieldonline.net/blog/2008/11/22/personalized-search-results-huh/</guid>
		<description><![CDATA[I just read in the Wall Street Journal about the personalized search results from Google. (Sorry, no link as I read the good ol&#8217; paper edition.) I have heard about them and seen them before. This is probably one of the things I have a very, very hard time to accept. For me, the main [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Location-based Mashups &#8211; Old News And A Bit Out-Dated?</title>
		<link>http://www.sundelof.com/2008/11/16/location-based-mashups-old-news-and-a-bit-out-dated/</link>
		<comments>http://www.sundelof.com/2008/11/16/location-based-mashups-old-news-and-a-bit-out-dated/#comments</comments>
		<pubDate>Sun, 16 Nov 2008 01:47:07 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://inthefieldonline.net/blog/2008/11/16/location-based-mashups-old-news-and-a-bit-out-dated/</guid>
		<description><![CDATA[I would say so. I remember when I attended the first Where 2.0 conference in San Jose 2006. Location-based products and sites were just about to boom. The hype was really on. The conference was not the best ever, but became a milestone of a recognition of location-based mashups as something innovative and new. Since [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Human Story</title>
		<link>http://www.sundelof.com/2008/11/13/the-human-story/</link>
		<comments>http://www.sundelof.com/2008/11/13/the-human-story/#comments</comments>
		<pubDate>Thu, 13 Nov 2008 20:57:29 +0000</pubDate>
		<dc:creator>eriks</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://inthefieldonline.net/blog/2008/11/13/75/</guid>
		<description><![CDATA[I thought of something this morning. Every morning when I walk to the train along University Avenue listening to music I see a few homeless people in the streets. Usually they sit in the sun to warm up. One has always caught my attention as he usually sit and write on a notepad. Sometimes he [...]]]></description>
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